This time, the price to pay is principally in the price. In the case of Navara, how will the SA public react to paying half a million for a bakkie? Or R533 400 with the Premium Connect option. Or how will Pathfinder, priced at R644 900 all in, and now on par with the mid-size SUV guns for powertain spec (V6 diesel, seven-speed auto), break into Prado, Discovery and even Pajero sales when its high kit levels are let down by a still cramped rear? Fact is, all 300 Navaras ordered for the 2010 intake have been pre-sold. Power has its place.